No hidden costs. No surprise invoices.

Pricing you'll love almost as
much as your videos

Select the plan that works for you and your budget.
Quarterly
Monthly
Pro
$2,530
/ Quarter
$280 per UGC video
3 Videos per Month
+ Peace Of Mind Guarantee!
Our white glove service means we strategize UGC concepts, handpick talent & deliver video ads based on your unique marketing goals. You’ll always get 1 complimentary round of revisions per video!
Dedicated Video Strategist
You’ll get a dedicated expert video strategist optimizing your video ads at every stage of your marketing funnel: working with your unique goals.
3 Talent Recordings

You get to pick them!
Access our verified talent pool with up to 3 unique recordings a month - you pick how they’re distributed.
Get started
Rockstar
$3,750
/ Month
$250 per UGC video
5 Videos per Month
+ Peace Of Mind Guarantee!
Our white glove service means we strategize UGC concepts, handpick talent & deliver video ads based on your unique marketing goals. You’ll always get 1 complimentary round of revisions per video!
Dedicated Video Strategist
You’ll get a dedicated expert video strategist optimizing your video ads at every stage of your marketing funnel: working with your unique goals.
5 Talent Recordings

You get to pick them!
Access our verified talent pool with up to 5 unique recordings a month - you pick how they’re distributed.
Get started
Enterprise
Custom
Get 5+ Videos A Month
Need creatives at scale? Need to spit test various hooks and CTAs? Talk to us to build a custom video ads creative pipeline.
We’ll Build, Test & Optimize Your Paid Campaigns
We're PPC campaign pros. Our ad experts can manage your entire funnel, split test creatives, build your ad sets & audiences, & deliver exceptional results.
Professional Shoots
Need studio level quality? We’ll deliver high production videos with a professional studio crew.
Agency Solutions
Have multiple client accounts? Get customized turnkey campaign management and video content delivery for your accounts. Enterprise plans for more than 5 videos/month.
Get started
Pro
$900
/ Month
$300 per UGC video
3 Videos per Month
+ Peace Of Mind Guarantee!
Our white glove service means we strategize UGC concepts, handpick talent & deliver video ads based on your unique marketing goals. You’ll always get 1 complimentary round of revisions per video!
Dedicated Video Strategist
You’ll get a dedicated expert video strategist optimizing your video ads at every stage of your marketing funnel: working with your unique goals.
3 Talent Recordings

You get to pick them!
Access our verified talent pool with up to 3 unique recordings a month - you pick how they’re distributed.
Get started
Rockstar
$1,325
/ Month
$265 per UGC video
5 Videos per Month
+ Peace Of Mind Guarantee!
Our white glove service means we strategize UGC concepts, handpick talent & deliver video ads based on your unique marketing goals. You’ll always get 1 complimentary round of revisions per video!
Dedicated Video Strategist
You’ll get a dedicated expert video strategist optimizing your video ads at every stage of your marketing funnel: working with your unique goals.
5 Talent Recordings

You get to pick them!
Access our verified talent pool with up to 5 unique recordings a month - you pick how they’re distributed.
Get started
Enterprise
Custom
Get 5+ Videos A Month
Need creatives at scale? Need to spit test various hooks and CTAs? Talk to us to build a custom video ads creative pipeline.
We’ll Build, Test & Optimize Your Paid Campaigns
We're PPC campaign pros. Our ad experts can manage your entire funnel, split test creatives, build your ad sets & audiences, & deliver exceptional results.
Professional Shoots
Need studio level quality? We’ll deliver high production videos with a professional studio crew.
Agency Solutions
Have multiple client accounts? Get customized turnkey campaign management and video content delivery for your accounts. Enterprise plans for more than 5 videos/month.
Get started

Additional features may be applied on demand, per-video basis

Not ready to commit to a plan?

Try us out with a no-commitment one-off video for $250. If you upgrade to a plan after, it’s free.
Start Your First Video For $250

Need help setting up your video marketing strategy?

Book a call: Schedule a free consultation to discuss your needs.
Expert insights: Receive personalized recommendations.
Customized Videolab plan: Get a solution that best fits your needs.
Talk to Us
10,000+ happy clients trust Videolab for UGC creative

Certified experts

VideoLab is your ROAS-increasing secret weapon on every paid platform!

FAQs

Have more questions?
We have answers

How does Videolab UGC Content Creation work?

Getting high-impact UGC videos made with Videolab is easy! Our process is designed to be quick and hassle-free every step of the way:

‍

  1. Pick A Plan: First pick a Videolab plan that works for you and your budget. If you’re not ready to commit to a plan, take advantage of our first-time $250 UGC video offer or talk to us today to discuss which customized solution is right for you. 
  2. Set Your UGC Video Marketing Goal: During your onboarding, our dedicated video strategists will get to know your brand, ethos, and more about your target audience and video marketing goals. From there they will help you set clear UGC objectives to tailor your videos for awareness, lead generation, conversions, and more.
  3. We Create Your UGC Video: Our UGC creative service is 100% done-for-you. We'll build you a script, cast talent, direct the footage, and deliver a final edited UGC video. 
  4. Get Your UGC Video Within 3-4 weeks: Sit back and relax. Our UGC experts will deliver your video creative straight to your inbox ready to post, promote, and generate results.

‍

That’s it! Get started in minutes and start boosting your return-on-adpend (ROAS) today!

Can you run my UGC video ads for me?

Yes! We also offer monthly Paid Social Management services for Facebook, Instagram, and TikTok - and can split test your UGC creatives and optimize your campaigns for awareness, lead generation, and conversions - while minimizing your cost per purchase (CPO) and maximizing your return-on-ad spend (ROAS). To learn more - talk to us today.

What kind of creators are on Videolab?

Our diverse and vetted talent pool of 25,000+ creators is located across North America, consisting of all demographics, backgrounds, styles, interests, skills, and ages. We even work with pets! 

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All footage is directed and filmed in user-generated-content format (ie cell phone footage), and to guarantee quality, our creators work with high-quality sound, lighting, audio, and green screen equipment, where needed.

Is Videolab suitable for my product/service?

You can use Videolab’s UGC video creation solution for virtually any e-commerce product or online service. Our most popular product/service categories, and the ones our UGC videos are most suitable for, include: cosmetics, consumer goods, apps/digital services, apparel/fashion, health & wellness, fitness, food and beverages, children’s products, and pet products.

Do you offer editing services?

Of course! All of our UGC videos are edited by our in-house post production team. This includes cutting the video together, optimizing for sound and color, selecting a music score, and animated call-outs, closed captioning, and graphics.

What video aspect ratio can I order?

You can choose from multiple aspect ratios: 9:16 portrait, 16:9 landscape, 4:5 vertical, or 1:1 square - or order a UGC video produced in all four!

Can I order UGC videos in other languages?

We currently offer UGC videos in English - or you can request a silent UGC video - like a product demo or unboxing - that can be used across all countries.

Will my video come with audio or closed captioning?

Yes - each UGC video creative comes edited with royalty-free music and attention-grabbing captions, call-outs, and graphics- which can make or break your video ad creative’s success.

How long is each UGC video?

The most effective UGC videos are kept within the 15-45 second mark - especially if you intend to use them in TikTok, Facebook, or Instagram campaigns. We can also produce longer-form video content, within the 45-60 second timeframe, depending on your UGC video’s core usage - i.e. for Amazon or Shopify product videos.

When will I receive my UGC video?

UGC video turnaround times are between 3-4 weeks - which accommodates scripting, casting, and product delivery time. Once a creator has received your product(s) - the content creation timeline moves very quickly - as content is shot within 1-day, and final edits are delivered within 4-7 days.

Can I request changes to my video?

Of course! We incorporate feedback along each step of the UGC video creation process. You have the opportunity to provide feedback on your script, your selected talent, and on the final cut of your video. Our service has a peace of mind guarantee which includes one FREE round of feedback per stage per video.

How does talent-created UGC work?

Approving selected talent from our vetted pool of 25,000+ content creators is easy. We ask you to define your target audience and talent demographic information during your onboarding process - which we then work into your script and the casting process. Once you’ve approved your script and creator, we ship your product(s), direct the shoot, and deliver a finalized edited UGC video. 

‍

While user-generated-content does not include professional camera equipment - our talent often work with high-quality lighting, sound, and green screen equipment where needed to deliver high-quality content.

What does “pick how talent is distributed” mean?

You gain access to one unique talent per video script. You can opt to use this option or you can choose to use the same talent again across multiple scripts and UGC video creatives. This allows our clients to maximize and diversify their UGC video content.

How does the $250 first-time video offer work?

This is a one-time offer that allows you to try Videolab without the commitment. When you take advantage of this offer, you’ll pay just $250 for your first UGC video creative - no need to pick a plan to get started. If you choose to upgrade to a plan afterwards, your $250 will be credited towards your plan, making your first video free with your plan.

How much does Videolab cost?

Our UGC video ad subscription plans are flexible to fit any budget or need. Browse our packages to learn more. For a more robust UGC creative content solution, talk to us today and learn how we can help.

How does Videolab’s UGC membership work?

You can sign up for quarterly or monthly subscriptions on a Videolab Pro or Rockstar plan where you will receive three or five video ads per month. We also offer popular Plus packages - where you receive UGC video hook and CTA variations for rapid creative testing and predictable scaling, as well as final UGC edits delivered in all formats (square, horizontal, and vertical). To learn more about which solution is right for you - talk to us today!

How do I use the videos I receive?

The UGC videos you receive are yours to use forever. You can post, publish, upload, share, and advertise your UGC video content on TikTok, Facebook, Instagram, YouTube, Amazon, Shopify, and more. Learn about how we create customized UGC video content for each platform by visiting our various service offerings. 

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Once we deliver your UGC video ads, they’re 100% ready to post and to start generating results. Or you can choose to work with our team for a complete paid social campaigns management solution. To learn more about our customized paid ads solutions - talk to us today. 

Can I pause, cancel, or downgrade my service?

Of course! As is the case with all month-to-month agreements, you are free to end the engagement from one month to the next, but there must be at least 30 days written notice given by either party of the intent to terminate the services. This can be as simple as a Slack message or an email indicating intent to terminate, pause, or upgrade/downgrade your UGC video creation solution.

How do I get started?

Click Get Started on one of our month-to-month or quarterly packages - or talk to us to discuss which UGC video solution is right for you. 

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